Structured Data (Schema.org)
Sitecheck Team
Using Schema.org and JSON-LD to add machine-readable context to your pages.
Structured data is machine-readable markup (commonly JSON-LD) that describes the content of a page to search engines and retrieval systems using Schema.org vocabulary (e.g., FAQPage, Article, LocalBusiness).
Why it matters: Structured data unlocks rich search features (FAQ, recipe, product snippets) and helps LLMs and knowledge graph systems identify authoritative facts about your site.
Quick tips:
- Use JSON-LD where possible and validate with Rich Results and Schema validators.
- Ensure markup reflects visible page content and is not misleading.
- Implement FAQ or QAPage schema for common user questions to improve snippet coverage.
See also: Canonical Tag and sitemap.xml.